The health culture of society and the role of local radio in its development - Radio Laghouat in Algeria as a model-

Abstract

The health culture is a social process that aims to provide the society members advice and
communication in order to invest their motivation and provide them with necessary skills and
knowledge to get normal health behaviours, and thus to raise the health level and get prevention from
deseases ,or reduce as much as possible their complications.And the man as a social human being
acquires his habits and does not inherit them, and the health is an outcome of factors among them
health habits which are the most important factors, in addition to genetic and environmental factors
where the man lives in. So health culturing is a society directing process to protect itself from
epidemics and infectious deseases and its environmental problems.In this context,audio and visual
medias play a basic role in guiding individuals and groups behaviour ,and raising their awareness
and health culture ,considering them as social media,in order to improve the social life conditions and
educate man the correct behaviours that ensure him a good life and good conditions free from
diseases and epidemics.The local radio is considered as one of the most important cultural and
educational media means that have a great responsibility to address the local environment people with
what suit their privacy culture in order to get a perfect communication and achieve the goal of
developing the health culture of the societ