Eid al-Adha between the religious dimension and consumer behavior

Abstract

The relationship between the strength of the pattern of religious commitment and consumer behavior on Eid al-Adha, is an interaction between the indicators of the ideas of the religious dimension and the spirit of consumption as an economic pattern of Islamic religious ideas from the concepts of preparing for Eid al-Adha, the type of religious practices related to it, belief in the concept of blessing and belief in contentment, and the values of preserving acts of worship and morals Religious to know the true meaning of the purposes of worship and religious rituals as actions by which the individual draws closer to God. All these indicators are religious values and ideas that directly affect the pattern of consumption in moderation and benefit, as consumer behavior on Eid al-Adha. Which reflects the reality of the distance between the principle of values, morals, religious ideas, and social action as a whole. Thus, the religious morality of the strength of religious commitment affects the pattern of consumer behavior, and that the stronger the religious commitment, the lower the proportion of consumer behavior in Eid al-Adha. vice versa